June 8, 2006
For Immediate Release

Turnaround Solutions will conduct its “Turning Leads Into Move-Ins Workshop” in St. Louis on September 14-15, 2006. This hands-on, interactive training session will be based on Turnaround Solutions’ 5 W’s Method, a proven method for increasing senior housing sales performance.

“The workshop will focus on taking your new and existing leads and teaching you new ways to unlock the potential in each,” said Stephanie Harris, Chief Executive Officer. “You will leave armed with the tools to combat low occupancy.”

The workshop is designed for sales and marketing directors, leasing counselors, admissions coordinators, executive directors, administrators, regional managers, owners, and any other individuals involved in the marketing or operations of senior housing communities.

For more information about “Turning Leads Into Move-Ins Workshop” or to register, please contact 1-800-983-TURN (8876) or info@turnaround-solutions.com.

June 7, 2006
For Immediate Release

Marketing directors, admission coordinators, and owners attended Turnaround Solutions’ two-day “Turning Leads Into Move-Ins Workshop” held June 5-6, 2006 in St. Louis.

“I am very pleased by the feedback we received from this workshop,” said Stephanie Harris, Chief Executive Officer. “By directing focus on the leads that a community already has and teaching how to respond to the new inquiries received, the session provided attendees practical tools that they could implement as soon as they returned to their senior communities.”

Some of the attendees made the following comments:
“Excellent seminar! Great tools for working real-life situations,” said Cheryl, Owner and Administrator of a Missouri residential care facility.

“I didn’t expect to learn this much! Thank you for giving me a new outlook,” said Kelly, Executive Director of a California retirement community.

Because of the success of the two-day workshop, Turnaround Solutions will host another workshop in St. Louis early September. For more information on Turnaround Solutions’ training tools and workshops, please contact 1-800-983-TURN (8876) or info@turnaround-solutions.com.

April 1, 2006
For Immediate Release

Turnaround Solutions will conduct its “Turning Leads Into Move-Ins Workshop” in the Grand National Bank Board Room of the historic Continental Life Building, located in the heart of midtown St. Louis on June 5-6, 2006. This hands-on, interactive training session will be based on Turnaround Solutions’ 5 W’s Method?, a proven method for increasing your sales performance.

“Attendees will leave this workshop with the tools needed to achieve their occupancy goals,” said Amita Mehra, President. “They will leave re-energized, excited, and ready to change seniors’ lives.”

The workshop is designed for sales and marketing directors, leasing counselors, admissions coordinators, executive directors, administrators, regional managers, owners, and any other individuals involved in the marketing or operations of senior housing communities.

For more information about “Turning Leads Into Move-Ins Workshop” or to register, please contact 1-800-983-TURN (8876) or info@turnaround-solutions.com.

March 30, 2006
For Immediate Release

Turnaround Solutions announces a new release of “Turning Leads Into Move-Ins: The Guide to Increasing Your Senior Housing Sales.” This second edition provides over 200 updated, easy-to-use tools and templates to guide senior housing sales efforts, as well as detailed explanations of the methods used.

This extensive collection is based on the 5 W’s Method™, a practical, easy-to-follow method of understanding who each prospect is, what his or her needs are, and how a senior housing community can meet those needs. Turnaround Solutions developed this method from years of experience providing sales consulting at the property level.

The tool also provides thorough explanations of how to conduct proper phone calls, follow up with each inquiry, build a relationship with the prospective resident and his or her family and influencers, overcome selling objections, and coordinate a move. There are also sections on how to reconnect with lost leads and defeat cancellations.

“‘Turning Leads Into Move-Ins’ truly embodies the efforts of years marketing in the sales trenches,” said Stephanie Harris, Chief Executive Officer. “Each tool is proven to be an effective template or inspiration for any future creative follow-up. The beauty is that there is something on this CD for every person you encounter in senior housing sales—a senior, his or her family members, and influencers.”

For more information about Turnaround Solutions or to purchase a copy of “Turning Leads Into Move-Ins,” please contact 1-800-983-TURN (8876) or info@turnaround-solutions.com.

January 2, 2006
For Immediate Release

Turnaround Solutions is proud to announce its Speaker Topics for 2006. This year, in addition to its markedly successful 2005 Series, the company will offer the following for the 2006 Series:

Over Saturation is Overrated: Combat Low Occupancy with the 5 W’s Method™
Less than 100 percent occupancy is not acceptable. To fill up, communities must employ proactive, relationship-based selling using the 5 W’s Method™. The 5 W’s Method™ takes what individuals already know about content development in writing and speaking and uses those principles as the basis for discovering whom the prospect is and their needs. Discovering the “who, what, when, where, and why” will guide how the marketer can turn a prospect into a new resident.

Prepare to Win: Setting Up Effective Sales and Marketing Efforts
Success is in how one prepares to achieve it. In sales and marketing, creating effective systems and maintaining organization are essential to success. Turnaround Solutions will provide a step-by-step, proven plan on how to set up effective sales and marketing operations.

Move-In Coordination
Communities encounter the most cancellations between a senior’s reservation and the scheduled move-in date. This is the “in-between-time” when seniors face the reality of moving. Any unresolved or newly created “selling issues” surface during this fragile period. Providing move-in coordination alleviates the burden of the move, solidifies the move-in date, eliminates selling issues, and lowers cancellation rates.

Reaching New Markets Through Integration and Adaptation
Senior Housing companies are finally tapping into international markets. The senior housing industry must expand their reach beyond Canada and Mexico just as corporate America has done. Turnaround Solutions offers findings of empirical research on adapting to different cultures and business customs.

Maximize Ancillary Revenue by Enhancing Personal Services
The variety and depth of services offered by each senior community distinguishes one from the other. Creating Guest Services and Concierge Services can provide additional revenue through offering an a la carte menu of services including dog walking, watering plants, reading mail and personal transportation. Let Turnaround Solutions demonstrate how to provide these services in a way to minimize budgetary expenses while at the same time maximizing resident satisfaction.

To schedule Turnaround Solutions for a speaking engagement, please contact us by calling 314-898-0390 or 1-800-983-TURN (8876) or by emailing us at: info@turnaround-solutions.com.